Comparison
FirstReply vs. Helply
Helply is the relaunch of Groove as an AI-native support platform for B2B SaaS: one inbox, an AI agent that resolves tickets on its own, and account context pulled from Stripe, HubSpot and product analytics. FirstReply is an AI-first shared inbox for small teams that answers customers across email, WhatsApp, Instagram, Messenger, LinkedIn and app store reviews at a flat monthly price.
At a glance
Choose Helply if you run a B2B SaaS with hundreds of tickets a month and want an agent that can refund, change plans and read your CRM. Choose FirstReply if you want AI replies on every channel your customers actually use, without a ticket minimum or an annual contract.
| Feature | FirstReply | Helply |
|---|---|---|
| Pricing model | Per workspace, flat monthly price | Per ticket, unlimited seats |
| Starting price | $39 per month | $1 per ticket, minimum 250 tickets a month |
| AI included | All AI features included, no usage fees | AI agent, drafts and account intelligence included |
| Free plan or trial | 14-day free trial | No free plan, demo on request |
| Best for | Small teams that want AI replies across email and social inboxes at a flat price | B2B SaaS teams with high ticket volume and CRM plus billing data to connect |
Feature by feature
Taken from the public product and pricing pages on September 6, 2026.
| Feature | FirstReply | Helply |
|---|---|---|
| Channels | ||
| Included | Included | |
| Website chat widget | Included | Included |
| Included | Included | |
| Included | Not included | |
| Facebook Messenger | Included | Not included |
| Included | Not included | |
| App Store and Google Play reviews | Included | Not included |
| Phone and SMS | Not included | SMS |
| Slack, Teams or Discord | Not included | Slack Connect, Teams, Discord |
| AI | ||
| AI drafts and replies | Included in every plan | Included |
| Autonomous AI agent | Auto replies above a confidence threshold, no usage fee | Resolves tickets and takes actions such as refunds, with escalation thresholds |
| Automatic categorization and priority | Included | Included |
| Sentiment detection | Included | Churn and frustration signals |
| Translation | Built in (DeepL) | Not listed |
| Extra AI usage fees | None | None, included in the ticket price |
| Knowledge base | ||
| Knowledge base for the AI | Included | Included |
| Knowledge sources synced | Notion, GitHub, GitBook, ClickUp, Monday, help desks, websites | Notion, help desks, docs; drafts articles from recurring tickets |
| Public help center | Not included | Included |
| Team and workflow | ||
| Shared inbox with assignment | Included | Included |
| Internal notes | Included | Included |
| Reply templates | Included | Included |
| Custom contact fields | Included | Account data from CRM and billing |
| Reporting | Included | Included |
| API and webhooks | REST API, webhooks, MCP server | API and a webhook channel |
| Pricing | ||
| Pricing model | Per workspace, flat monthly price | Per ticket, unlimited seats |
| Starting price | $39 per month (1 inbox, 5 team members) | $1 per ticket, minimum 250 tickets a month |
| Seats | 5 to 25 team members included | Unlimited |
| Free plan or trial | 14-day free trial | No free plan, demo on request |
| Billing | Monthly or annual (2 months free) | Annual contract, $3,000 a year minimum |
Prices and features of Helply were taken from its public pricing and product pages on September 6, 2026, in USD, and may have changed since. Helply is a trademark of its owner; FirstReply is not affiliated with it. Spotted a mistake? Write to support@firstreply.ai. Helply pricing page · FirstReply pricing
Where Helply is strong
- The AI agent takes actions in connected systems such as Stripe, Okta and your CRM, and escalates above configurable thresholds.
- Account intelligence flags churn risk, upsell chances, bugs and competitor mentions in every ticket.
- Slack Connect, Microsoft Teams and Discord as support channels, which few tools offer.
- Unlimited seats: the price only grows with ticket volume.
Where FirstReply is strong
- Instagram, Facebook Messenger, LinkedIn and App Store or Google Play reviews in the same inbox as email and WhatsApp.
- From $39 per month for a whole workspace, billed monthly, with no 250-ticket minimum and no annual commitment.
- Every AI feature is included: auto replies above a confidence threshold, drafts, summaries, categorization, sentiment, priority and translation.
- Knowledge sync from Notion, GitHub, GitBook, ClickUp, Monday, help desks and websites, plus a REST API, webhooks and an MCP server.
- Hosted in the EU with a GDPR data processing agreement included.
Which one should you choose?
Helply is the better fit if
Your customers are B2B accounts with contracts, your team works in Slack, and you want an agent that executes refunds and plan changes without a human in the loop.
FirstReply is the better fit if
You support customers on social channels and app stores as well as email, your volume is below a few hundred tickets a month, and you want predictable pricing that does not grow with every ticket.
Frequently asked questions
- How does Helply's per-ticket pricing compare with FirstReply?
- Helply charges $1 per ticket with a minimum of 250 tickets a month on an annual contract, so the entry price is $3,000 a year. FirstReply starts at $39 per month for one inbox and five team members, with unlimited conversations and monthly cancellation.
- Does FirstReply have an autonomous AI agent like Helply?
- FirstReply answers automatically when its classification confidence is above the threshold you set and drafts a reply for a team member otherwise. It does not execute actions in third-party systems such as refunds; those stay with your team.
- Which channels does each tool support?
- Helply covers email, a chat widget, in-app messaging, Slack Connect, Microsoft Teams, Discord, WhatsApp and SMS. FirstReply covers email, a website chat widget, WhatsApp, Instagram, Facebook Messenger, LinkedIn and App Store and Google Play reviews.
Get started today
Stop wasting time and money on manual customer support. Let our AI assistant handle it, starting today.